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Optimizing the Customer Experience
In whichever industry sector your organization operates - manufacturing,
service, health care, education or non-profit - customers
are your livelihood. In this one-day interactive workshop,
you'll learn strategies to engage your customers and build
loyalty by providing an integrated and consistently positive
customer experience.
By the end of this workshop you will be able to:
- Describe why customer experiences are more
important than ever in today's global economy.
- Explain how being intentional about designing
optimal customer experiences helps you to build loyalty,
trust and create even more business.
- Recognize two types
of messages your organization communicates to its customers
every day - and why both are important.
- Classify three
types of clues you can use to effectively deliver your
most important messages to your customers.
- Demonstrate
six critical touch point categories that serve as opportunities
to optimize your customers' experiences.
Who Should
Attend
Leadership teams, Chief Communications
Officers, VPs of Sales, Service and Marketing, Customer
Service Directors
Seminar Fee: $495
Includes all workshop materials, an action plan toolkit, lunch, and morning
and afternoon refreshments.
Participants will receive a Certificate of Completion at
the end of the workshop.
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